What is a good click through and open rate for email?

Email marketing can be an exciting (and confusing!) journey. When sending out an email to your list, do you sometimes get a bit discouraged at the open rate? What is a good click-through rate? What’s even normal? 20%? 30%? 50%? There’s no doubt that email marketing should be a vital part of your overall strategy…

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25 Reasons You Should Be Blogging

Have you thought about starting a blog but can’t seem to motivate yourself to get started? If you have ever questioned if your business should have a blog, stop what you are doing and read this comprehensive list! *** Spoiler alert – as a business owner, you NEED a blog! HERE ARE 25 REASONS YOU SHOULD…

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The Secret to Being Crazy Productive

Do you need to learn how to increase productivity? If you are anything like me, you start out your work day pretty focused. Then you check Facebook. Then your coffee gets cold. Then you start making your grocery list. Then you reheat your coffee for the third time. Then you have gotten yourself so distracted…

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Perfect Your Pitch in Seven Steps

Selling your service or product is not always an easy task. It starts by beginning a casual conversation with someone and before you know it, you are asked, “So what is it that you do?” In order to be best prepared for such an event, perfecting your elevator pitch is vital. How do you tell…

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