ConvertKit vs. Mailchimp vs. MailerLite vs. Flodesk (2021 Ultimate Email Showdown)
Are you ready to start building an email list? If so, you’re probably wondering which email service provider is best for you. As of 2021, there are many email platforms to choose from, but I’ve boiled it down to four that I really think are among the best for virtual assistant businesses. The email service…Read More
10 Reasons Why I Love ConvertKit
ConvertKit is the best email service provider for growing an email list. Here’s why. Building an email list is definitely worth having on your radar as a Virtual Assistant, and my favorite tool for building an email list is ConvertKit, hands down. I have used my email list as a tool for sales and a…Read More
What is an opt-in?
What is an opt-in, and should I have one as a Virtual Assistant or other online creative business owner? Learn all about opt-ins and how they can effectively work to land you clients and make you more money in this four-part video training, in-depth series blog post!Read More
Create a Branded Gmail Signature
I have been asked countless times how I created my branded Gmail signature, so I wanted to post it for you all today. The entire process should take less than 30 minutes (I finished mine in 8, in the video) and it’s an awesome way to instantly look more professional in your email correspondence. Additionally,…Read More
What is a good click through and open rate for email?
Email marketing can be an exciting (and confusing!) journey. When sending out an email to your list, do you sometimes get a bit discouraged at the open rate? What is a good click-through rate? What’s even normal? 20%? 30%? 50%? There’s no doubt that email marketing should be a vital part of your overall strategy…Read More