10 Reasons Why I Love ConvertKit

ConvertKit is the best email service provider for growing an email list. Here’s why. Building an email list is definitely worth having on your radar as a Virtual Assistant, and my favorite tool for building an email list is ConvertKit, hands down. I have used my email list as a tool for sales and a…

Read More

What is an opt-in?

What is an opt-in, and should I have one as a Virtual Assistant or other online creative business owner? Learn all about opt-ins and how they can effectively work to land you clients and make you more money in this four-part video training, in-depth series blog post!

Read More

Create a Branded Gmail Signature

I have been asked countless times how I created my branded Gmail signature, so I wanted to post it for you all today. The entire process should take less than 30 minutes (I finished mine in 8, in the video) and it’s an awesome way to instantly look more professional in your email correspondence. Additionally,…

Read More

What is a good click through and open rate for email?

Email marketing can be an exciting (and confusing!) journey. When sending out an email to your list, do you sometimes get a bit discouraged at the open rate? What is a good click-through rate? What’s even normal? 20%? 30%? 50%? There’s no doubt that email marketing should be a vital part of your overall strategy…

Read More